Personal branding for real estate agents · Vancouver
A personal brand for a real estate agent
Your name is the brand.
Clients hire you. The brokerage on the sign reassures them; the person across the table is the decision. Full Identity is your look, drawn from scratch: your logo, your colours, your type and the rules that hold them together, in a guidelines PDF you own. Your brokerage's mark sits where it has to, in its own corner. Everything else is yours, and it goes with you if you change brokerages.
Full Identity, $1,199 one-time
Start with a conversation
Your brokerage's templates work. Everyone in your office uses them.
What is in the box
The card comes as a print-ready file. If you want it printed, we quote it and the cards are delivered to your door once the design is approved.
How it goes
- We look you up You email us. Before we talk, we run an online research assessment of your brand as it stands: where your name shows up, what it looks like there, what a referral finds when they look you up. That is the diagnosis we bring to the call.
- The discovery call It sets the base of who you are as a realtor and what you want your brand to communicate. This is where the co-creation starts: your input and our design meet here, and everything drawn after it comes from this conversation.
- We design it with you Concepts come back, you react, we revise. Brand kits include more than one revision round.
- You get the files The guidelines PDF, the logo files, the card, and every order after this wears them.
Will this pass your brokerage?
It has to, so we check before anything ships: your brokerage's brand rules on where its mark goes and how big, the BCFSA advertising rules, and your licensed name written out in full, PREC and all. And yes, your brokerage has marketing tools and templates, and they work. With them you look like the brokerage. The point of this is that you look like you, and the brand is yours to keep.
- Your brokerage's brand rules
- BCFSA advertising rules
- Your licensed name, in full
Brand Refresh
Already have a brand, and it has aged? Brand Refresh takes what you have and spins it forward. The elements you like stay, and we make them work in the new vision: your colours and type sorted out, the same rules, the same guidelines PDF, the same check before anything ships. Every order after wears it, the same as Full Identity.
Brand Refresh, $499 one-time
Start with a conversationQuestions
What exactly is a brand kit?+
It is your look, written down so you can use it for your marketing and your client-facing communication. Your logo, your colours, your type, and the rules that hold them together, delivered as a guidelines PDF you own.
Every piece we make for you after that comes from it and looks like it.
I don't have a brand. Can I still order a launch?+
Yes. Order a Listing Launch and we set up a starter look first: your logo or your brokerage's mark, one typeface, one colour treatment, kept on file. Every order you place wears it.
When you want a brand of your own, Brand Refresh or Full Identity replaces the starter look, and every order after wears that instead.
How do revisions work?+
Every listing piece includes one revision pass. Brand kits include more, because a brand is decided with you and that takes rounds. If something is off on our side, a typo or a colour that sits wrong, we fix it the same day with no meter running.
What do I get to keep?+
All of it. The guidelines PDF, the logo files, the card file, and the brand itself. It is built around your name, so it stays yours the day you change brokerages.
Their mark comes off. Yours stays.
Start with
a conversation.
Email us, tell us where you work and what you already have, and we come back with a time to talk.